What can be a purpose for collecting personal data without consent?

Study for the Certified Information Privacy Professional/United States (CIPP/US) Test. Prepare with flashcards and multiple-choice questions, each with hints and explanations. Get ready to ace your exam!

Collecting personal data without obtaining consent is permissible in certain scenarios, particularly when it is necessary for legal compliance. Organizations may be required to process personal data to adhere to laws and regulations, such as fulfilling obligations set forth by regulatory bodies or in legal proceedings. For example, businesses may need to retain transaction records to comply with financial regulations, or they might have to report data to government agencies for tax purposes. These instances demonstrate that the need to fulfill legal obligations can outweigh the requirement for consent, thus justifying data collection in these circumstances.

In contrast, purposes related to promotional activities, demographic studies, or social media marketing typically require consent from individuals, as these activities are aimed at marketing and engagement rather than compliance with legal mandates.

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